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5 Reasons to Keep Your Blog Active

Posted by Catherine Hatch on Tue, Jul 10, 2018 @ 10:45 AM

In this day and age, most businesses who care about SEO understand the value of blogging. However, many businesses make half-hearted attempts to establish a blog, posting once per month and eventually fizzling out entirely. These blogs do not provide the same value for websites, SEO and otherwise, as active blogs. We’ve compiled a list of the top reasons why it’s important to keep your blog active. It’s not enough to simply have a blog, you’ll need to keep posting to yield the results you’re expecting.

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Topics: Blogging for Business, Active Blogging, Regular Posting

How to Write Better Blog Titles

Posted by Catherine Hatch on Tue, Jun 26, 2018 @ 10:15 AM

Blogging is an important part of your digital marketing strategy. Writing good content is important, but if your headline is weak, then no one will read it! A strong headline will help draw in potential readers and improve your click through rates. Here are some tips to improve your blog titles.

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Topics: Blogging for Business, blog titles, blogging tips

5 Tips to Create More Meaningful Content

Posted by Catherine Hatch on Mon, Jan 29, 2018 @ 10:15 AM

content creationCreating meaningful content has always been the best way to increase engagement. However, social media outlets such as Facebook have shifted their focus toward content that matters to its users, making meaningful content even more important. In order to maintain visibility in social media platforms and increase your engagement, meaningful content is an essential part of your marketing strategy. Here are some tips to help you create more meaningful content today!

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Topics: Blogging for Business, Content creation

Are Business Bloggers Getting Results? [Infographic]

Posted by Catherine Hatch on Tue, Jan 09, 2018 @ 10:30 AM

Blogging has been a popular and important part of successful businesses' digital marketing strategies for many years. However, as the internet and the ways we consume content have changed, digital marketing strategies have evolved to suit these changes. With all of these changes in strategy, you might wonder if blogging is still relevant.

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Topics: Blogging for Business, blog writing ct, Business Blogging

How to Reuse Old Blog Content

Posted by Catherine Hatch on Fri, Sep 01, 2017 @ 11:28 AM

Have you ever written a great blog article that didn’t perform as well as you hoped? Have you wondered how to keep a successful article relevant for a longer period of time? Reusing old blogs is a great way to prolong the relevance and success of your content. However, simply reposting the same blog can make your content seem repetitive. Here are some tips to reuse old blog content while keeping it relevant and fresh.

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Topics: Blogging for Business, old blog content, reusing old blog content

How to Choose Your Next Blog Topic

Posted by Catherine Hatch on Wed, Aug 09, 2017 @ 12:44 PM

So, you’ve been successfully writing a blog for a long time now. After a year or more, it can be difficult to come up with fresh content. “I don’t know what to write about” is the most common phrase uttered by bloggers everywhere. Don’t be discouraged, though. Writers’ Block is common, but you can overcome it! Here are some tips for choosing your next blog topic.

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Topics: Blogging for Business, blogging, blogging tips

Why Should Businesses Blog?

Posted by Jeffrey Cohen on Tue, May 30, 2017 @ 09:40 AM

You have a company and your marketing tactics seem to be working moderately well, but you want more. You’re looking to increase your site’s web traffic and acquire more customers overall. Sound like you? Blogging could be the solution you’ve been looking for to take your business to the next level. Businesses that blog to take advantage of inbound marketing techniques acquire 60% more customers according to a Hubspot survey. Still not convinced? Here are six reasons why creating a business blog can make a company more successful.

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Topics: Blogging for Business, content marketing, CT Inbound Marketing, Blog Optimization, blogging tips

Why Should I Be Blogging For Business?

Posted by James Bye on Wed, Aug 10, 2016 @ 11:00 AM

Whether you are a business owner or employee, chances are you've by now witnessed the influence and power that web and social media presence have on our brands. Blogging for business is an asset too great to skim over.

Have you already been blogging for business? Check out these other helpful tips below.   

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Topics: Blogging for Business, blogging tips, Business Blogging

Designing A Content Marketing Plan For Small Business Blogs

Posted by Kelsey Ringuette on Wed, Jun 22, 2016 @ 11:30 AM

Are you small business in a big pond? "Small" business is another way to say opportunity for growth. That's why a content marketing plan is just as important for small businesses as it is for larger corporations. If you have heard it once you have heard it a million times, content is king. This is true for businesses of any size and can be done with an effective content marketing plan to enhance SEO through inbound marketing tools such as blogging.  So how as a small business can you craft a content marketing plan that is larger than life? Check out this article for content marketing tips to create the perfect small business blogs. 

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Topics: Blogging for Business, Blog Optimization, business blog

What You Need For A Successful CT Inbound Marketing Campaign

Posted by Kelsey Ringuette on Fri, Jan 22, 2016 @ 09:00 AM

Cold calling is a thing of the past and people now use the internet for their research and purchasing needs. Inbound marketing efforts help bring people to your website and in turn, will lead to more customers. As technology advances your business should to. This article discusses how to get started and prepare withy your inbound marketing needs. 

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Topics: SEO Tips, Blogging for Business, marketing tips

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