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ImageWorksBlog

3 Types of Digital Marketing to Generate More Leads [Infographic]

Posted by Dean Ravenola on Mon, Nov 11, 2019 @ 01:18 PM

Generating a healthy amount of leads can be a difficult task no matter what industry you work in. However, with the help of digital marketing, you can turn your website into a lead generation machine! Digital marketing takes advantage of online channels such as social media and search engines to drive more potential customers to your company website. Although there are a number of different effective marketing strategies, here are three of the best kinds of digital marketing for generating more leads...

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Topics: Social Media Marketing, SEO, Search Engine Optimization, digital marketing, Search Engine Marketing, SEO Basics, Paid Search, Digital Marketing Tips, Digital Marketing 2020, Paid Search Marketing

5 Handy Online Resources for Digital Marketing

Posted by Dean Ravenola on Mon, Nov 11, 2019 @ 01:17 PM

Marketing your business online can be overwhelming if you are not familiar with either social media or digital marketing strategies. There are social profiles you need to set up, post content you need to create, photos that you need to format properly. Luckily, there are a number of helpful resources online for business owners looking to promote their company through online channels. Here are some of the most powerful tools for digital marketing you can find online.

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Topics: online marketing, online lead generation techniques, digital marketing, Digital Marketing Trends, Digital Marketing for Small Businesses, Digital Marketing Tips, Digital Marketing 2020, Digital Marketing Tools, Digital Marketing Applications, Digital Marketing blogs

Step Into The ImageWorks Office With Jeffrey Cohen

Posted by Dean Ravenola on Tue, Oct 22, 2019 @ 08:00 AM

Jeffrey Cohen is the V.P. of ImageWorks LLC and I recently had the pleasure of interviewing him.

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Topics: marketing, Website success, internet marketing tips, CT Inbound Marketing, digital marketing, Google Analytics, Digital Marketing Tips, interview, ImageWorks Interview

Step Into the ImageWorks Office With Matthew Trant

Posted by Dean Ravenola on Tue, Oct 08, 2019 @ 11:36 AM

 

Matthew Trant is the V.P. of Digital Marketing & Analytics here at ImageWorks LLC and I recently had the pleasure of interviewing him.

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Topics: marketing, Website success, internet marketing tips, CT Inbound Marketing, Google Analytics, Digital Marketing Tips, interview, ImageWorks Interview

The 3 Best Digital Marketing Applications of 2019

Posted by Dean Ravenola on Fri, Aug 30, 2019 @ 10:10 AM

No matter how great your business is, no one is going to hire you if they haven't heard of you. Although a solid marketing plan can make a world of difference when it comes to reaching clients, some companies are still limited by their tech. Digital marketing apps can help with organization, content creation, and provide useful metrics and data. Whether you own a small business or a fortune five hundred company, the applications on this list will help you streamline your marketing process and bring in new clients.

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Topics: CMS Applications, Hubspot, Google Analytics, Digital Marketing Tips, User Interaction and SEO, 2019 Digital Marketing

8 Digital Marketing Trends to Look for in 2019

Posted by Catherine Hatch on Tue, Oct 30, 2018 @ 09:45 AM

Digital marketing is constantly evolving, and the most successful marketers stay on top of the latest trends. The way people use the Internet is constantly changing, meaning digital marketers need to change their approach to adapt to users’ changing habits. If you’re interested in the latest trends that will affect the way smart digital marketers operate in the coming year, read below to learn about the top digital marketing trends for 2019.

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Topics: Digital Marketing Trends, Digital Marketing Tips, 2019 Digital Marketing

How to Prepare Your Holiday Marketing Campaigns for 2018

Posted by Catherine Hatch on Thu, Oct 04, 2018 @ 11:33 AM

It’s the beginning of October, and you’ve probably noticed the stores starting to gear up for the holiday season. Maybe you’ve rolled your eyes at the holiday display in the back of a department store or at your neighbor who’s started to play Christmas music. Although it might seem a bit early to roll out your holiday marketing campaign, it’s the perfect time to start working on it. When you start working on your holiday marketing campaigns now, you’ll be more than prepared when that week before Thanksgiving rolls around.

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Topics: Holiday Marketing Tips, Digital Marketing Tips, Holiday Marketing Tips 2018

The Ultimate Guide to Video Marketing [Infographic]

Posted by Catherine Hatch on Thu, Aug 30, 2018 @ 10:30 AM

The Internet is becoming increasingly visual, and videos are the fastest growing marketing technique on the web. Videos are a great from of marketing because they allow companies to share a lot of information in a way that is much more digestible than a paragraph of text. Users love videos because they can consume them at their convenience, feeling more entertained than just reading through content. Videos are more likely to grab users’ attention and keep them engaged for longer.

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Topics: Video Marketing, Digital Marketing Tips, Video Marketing Tips

5 Things to Do After Your Website Launches

Posted by Catherine Hatch on Thu, Jul 05, 2018 @ 10:15 AM

Finally, it's done! After weeks (maybe even months) of frustration and friendly bickering with a designer, you're ready to launch your company's crowning jewel, a stunning new website.

After all the sweat, tears, and countless cups of coffee, it may be difficult to know where to turn next after your website launches; however, doing nothing is the best way to undo all the hours of hard work that went into developing the site.

We want your website and business to succeed, and we understand the desire to want everyone to view your big accomplishment. If you're wondering, "what should I do after my website launches?" we’ve got you covered.

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Topics: Web design tips, Website Launch, Digital Marketing Tips

5 Digital Marketing Tips for Restaurants

Posted by Catherine Hatch on Fri, Jun 15, 2018 @ 10:30 AM

The success of your business in this day and age is highly dependent on your online presence. In the restaurant world, an online presence is especially important, as people are often performing mobile searches for a place to eat close by while they’re on the go. For this reason, a strong digital marketing strategy is essential to the success of your restaurant. We’ve compiled a list of tips to help restaurant managers and owners perfect their digital marketing strategy to ensure their restaurant’s success.

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Topics: Digital Marketing for Small Businesses, Digital Marketing for Restaurants, Digital Marketing Tips

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