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5 Reasons Your Business Should be Using Facebook Ads

Posted by Catherine Hatch on Tue, May 22, 2018 @ 09:45 AM

One of the most valuable tools on Facebook available to businesses is the advertising tool. Through Facebook advertising, businesses have the ability to reach Facebook’s 2 billion users. This tool can be valuable to businesses of all types and sizes, as the ads are highly customizable. If your business is not currently using Facebook ads, here are five reasons why you should start using them today.

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Topics: Social Media Marketing, Facebook for Business, Facebook Advertising

The Complete List of Facebook Acquisitions

Posted by Catherine Hatch on Tue, Apr 17, 2018 @ 10:15 AM

Starting out as a small website exclusively for college students, Facebook has grown into a multi-billion dollar company with nearly 2 billion users. Over the years, Facebook has grown, changed, and updated in order to create the best possible experience for its users. During this growth, Facebook acquired various companies, 66 to be exact, for different reasons.

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Topics: Facebook for Business, Facebook

How to Create a Facebook Local Event for Your Business

Posted by Catherine Hatch on Fri, Apr 06, 2018 @ 12:15 PM

Facebook Events are a great way to promote your business. The events themselves can help you gain contacts, personalize your brand, and promote your business to your local community. The Facebook event will help you improve your visibility on the social network and increase the amount of people who attend your event. Read below to learn about the advantages of local Facebook events for businesses and how to go about creating one.

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Topics: Facebook for Business, Facebook Events, Facebook Local

How to Build a Facebook Following From Scratch

Posted by Catherine Hatch on Mon, Mar 19, 2018 @ 11:00 AM

No matter the size of your business, you need to have a presence on Facebook. Facebook can be an extremely useful marketing tool because of its ability to reach so many people. However, in order to successfully market on Facebook, you’ll need to have a following. When you first start a Facebook page for your business, developing a following can seem like a daunting task. We’ve created a list of tips that can help you build your Facebook following in order to use your page as a powerful marketing tool.

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Topics: Facebook for Business, Facebook Followers, New Facebook Page

Why Engagement Matters on Your Facebook Posts

Posted by Catherine Hatch on Tue, Mar 06, 2018 @ 03:15 PM

You’ve made a Facebook page for your business, it’s optimized, and you post regularly. Are these steps enough? Unfortunately, a great-looking Facebook page will be largely unsuccessful without engagement on your posts. Here are some of the reasons why engagement is very important to the success of any business’s Facebook page.

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Topics: Facebook for Business, Facebook Marketing, Facebook Engagement

How to Promote Your Small Business on Facebook

Posted by Catherine Hatch on Tue, Nov 21, 2017 @ 11:12 AM

In this day and age, even small businesses need an online marketing plan to stay relevant. Facebook is an extremely useful tool for your marketing strategy. Because everyone is on Facebook, it’s a great way to reach members of your community. If you own a small business and want to use Facebook for marketing, here are some tips to get you started.

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Topics: Facebook for Business, Facebook Marketing, Facebook for Small Business

How to Optimize Your Company’s Facebook Page

Posted by Catherine Hatch on Mon, Nov 13, 2017 @ 12:33 PM

Facebook is an important tool to market your business. In this day and age, a company’s Facebook page is as relevant as its actual website. In order to make your page as successful as possible, it should be properly optimized for usage and search results. Here are some tips to help you optimize your company’s Facebook page.

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Topics: Facebook for Business, Facebook, Facebook Marketing

11 Ways to Get More Likes on Your Company’s Facebook Page

Posted by Catherine Hatch on Fri, Sep 29, 2017 @ 01:00 PM

Facebook is an important part of your company’s digital marketing strategy. It’s a great way to promote your brand and spread awareness about your company. However, if your page doesn’t have enough likes, it won’t be useful to your company to spread ideas. Here are some ways to get more likes on your company’s Facebook page.

1. Optimize Your Page Info

The first few things that people see when looking at your Facebook page are your profile picture, cover photo, and a short description. Therefore, it’s important to brand yourself well with these components, making sure that each piece is descriptive and engaging. Be sure to fill out all of the subcategories in the information section, including details such as your business hours, address, phone number, website url, and any other useful information. Filling out as much information as possible will improve your search rankings both within Facebook and on Google.

2. Post Engaging Content

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Topics: facebook marketing strategy, Facebook for Business, Facebook

How Can I Improve Engagement on my Facebook Posts?

Posted by Catherine Hatch on Mon, Sep 18, 2017 @ 03:36 PM

Your Facebook page can be a useful tool to promote your business. However, if your page does not receive engagement, it will not benefit your business. It’s essential to the success of your Facebook page to craft posts that will encourage as much engagement as possible. Here are some tips to help improve the engagement on your Facebook posts.

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Topics: facebook marketing strategy, Facebook for Business, Facebook

What Are The Top Digital Marketing Trends For 2017?

Posted by Brandon Choquette on Wed, Dec 07, 2016 @ 02:02 PM

2017 will certainly bring in a slew of new changes to marketing strategies across the country.  One of the most important factors that affect your decision process for selecting a digital marketing company is that they pay close attention to what’s trending and creating impact. Since digital marketing trends vary from year to year, it’s crucial for marketers to stay vigilant.

Consumers are engaging with new technology at an alarming rate, admittedly faster than most marketers can keep up with. As digital makers, we reviewed the past year and performed some basic research into current global trends to see how they’ll affect our predictions for 2017. While 2016 heralded a seismic change in the mobile landscape, what does 2017 have on tap for digital marketers?

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Topics: Facebook for Business, 2017 Marketing tips, Digital Marketing Trends

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