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ImageWorksBlog

How to Prepare Your Holiday Marketing Campaign

Posted by Kristina Chester on Tue, Nov 26, 2013 @ 02:00 PM

Wow, November 26th already, where has the time gone! Can you believe that Thanksgiving is just a few days away, and soon after that starts Hanukkah, Christmas, and New Year's? It's time to get into the holiday spirit people!

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Topics: holiday marketing, holiday marketing campaign, inbound marketing lessons

Common Inbound Marketing Misconceptions

Posted by Kristina Chester on Fri, Oct 25, 2013 @ 09:56 AM

You may think that because inbound marketing has been around for a while now that it probably isn't a field of study anymore. Everyone knows everything about inbound marketing right? Actually, there's still a lot that's misunderstood or unknown about inbound marketing, creating some common misconceptions to look out for. If you're researching inbound marketing as a possible solution to your marketing troubles don't fall for everything you read or hear. After all, according to HubSpot, 79% of companies that have a blog report a positive ROI for inbound marketing this year.

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Topics: Inbound Marketing, inbound marketing lessons, inbound marketing blog, inbound marketing myths, Social Media Marketing

Inbound Marketing vs. Outbound Marketing (Infographic)

Posted by Jeffrey Cohen on Fri, Sep 20, 2013 @ 12:09 PM

Marketing has evolved over the years, thanks to the internet. Now, people are turning to the web to find, research, and buy products, especially since it's all at their convenience. Even marketers are changing as they no longer have to rely solely on traditional advertising like billboards, commercials, direct mail or telemarketing to reach consumers about their products and services.

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Topics: internet marketing tips, Inbound Marketing, inbound marketing lessons, Outbound Marketing, inbound marketing blog, inbound marketing tips

What I Learned As an Inbound Marketing Intern

Posted by ImageWorks Intern on Fri, Aug 09, 2013 @ 03:55 PM

I have always believed that you’ll learn 10 times more about any subject through experience as opposed to a classroom, an article or a second-hand story. My time spent as an inbound marketing intern only reinforced that belief. There was almost too much to learn and I feel like I only scratched the surface, but here’s the big take-aways that I’ll carry with me for the rest of my career.

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Topics: SEO, Search Engine Optimization, content marketing, content, content marketing campaign, Web Marketing, Inbound Marketing, blog, inbound marketing lessons, Content Writing, inbound marketing blog, Web Content

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