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How Do I Know Which Keywords To Target? (Infographic)

Posted by Brandon Choquette on Wed, Dec 09, 2015 @ 10:52 AM

Proper keyword research is the foundation for a successful SEO strategy, yet there isn’t always a clear-cut strategy for how to approach keyword research. Keyword research, when done properly, can help to increase your site's organic traffic, helping to bring in qualified leads. Also, keywords are an essential aspect in the content creation process, as they must align with the search behaviors of your businesses' target buyer personas, so it's important to know who you are targeting.

You cannot initiate keyword planning, unless you have a basic understanding of the phrases you will be targeting. So, to help you prepare we have included an Syntactics Inc infographic to help you learn which keywords to target for your businesses' website.



Final Thoughts

Now you have a list of keywords that will help you begin to focus on the right topics for your business, and get you some short term and long term gains. You should re-evaluate these keywords every few months, and as you gain more authority in the search engine results pages, you will likely discover that you can add more keywords to your list to tackle as your work on maintaining your current presence.

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Topics: SEO, keywords

The 5 Parts of Your Site You Should Keyword Optimize.

Posted by Stephen Pace on Fri, May 29, 2015 @ 12:53 PM

Keyword optimization is an art that is easy to learn but takes practice and skill to master. By mastering this art you can attract new customers to your website with just a few strategically placed words. But you may ask, “ Where are the best places to keyword optimize? ”

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Topics: keywords, keyword optimization, keyword

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