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How to Create Content Optimized for SEO

Posted by Dean Ravenola on Mon, Nov 04, 2019 @ 01:05 PM

Writing content for Search Engine Optimization is an incredibly important skill when creating any kind of online copy. Whether you are writing about a new line of products or discussing the different services you offer, tailoring your content for SEO can drive significantly more traffic to your website by helping people browsing the web easily find your content. Let's explore the basics of creating content for SEO...

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Topics: SEO, SEO Tips, SEO Marketing, SEO Basics, SEO Factors, SEO in 2019, SEO content

Quick Tips to Help Customers Find Your Website

Posted by Brandon Choquette on Fri, Oct 11, 2019 @ 11:45 AM

 Whether you're a new marketer or a veteran, you know that it's important to attract visitors to your site. However, sometimes it's easier said than done. You're worried about a myriad of other things like getting bottom-line results or keeping up with the latest marketing trends, so it's easy to forget about that first step. The key to making it a priority in your marketing strategy is to believe that generating traffic is possible. Increasing website traffic and visitors doesn't have to be a gamble-- there are a few secure ways people do it. To make sure you are aware of these tips, we have broken down some of the most effective ways you can generate traffic to your website

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Topics: SEO Marketing, Paid Search Management, SEO Factors, Google My Business, Adwords

7 Things to Consider for a Well-Optimized Web Page

Posted by Catherine Hatch on Fri, Feb 01, 2019 @ 09:30 AM

Building out web pages is an important part of designing your website, but, once the site is live, it’s important to make sure your pages are well-optimized. When you optimize your pages, you will appeal to Google’s algorithms, ensuring a high ranking on Google’s search results. Strong rankings on Google is one of the best ways to promote your business on the Internet and generate trust in your brand. For tips on optimizing the web pages on your site, check out the post below.

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Topics: Search Engine Optimization, SEO Factors

8 Special Google Algorithm Rules You Might Not Know About

Posted by Catherine Hatch on Tue, Sep 04, 2018 @ 01:02 PM

Your website’s ranking for different search terms and keywords is determined by Google’s algorithm, which takes hundreds of different factors into account. Most people with a basic understanding of SEO know the main factors of the algorithm, such as content quality, presence of links, presence of keywords, and site organization. However, there are many less known factors that can also affect search engine page results. We’ve compiled a list of some of the lesser-known Google algorithm rules that can affect the results of organic search.

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Topics: Search Engine Optimization, Google Algorithm, SEO Factors

How Does User Interaction Affect Your Website’s SEO?

Posted by Catherine Hatch on Thu, Aug 23, 2018 @ 10:30 AM

When Google ranks websites for its search results, it wants to provide the most valuable resources to its users. One of the factors Google takes into account when deciding the value of a certain website is user interaction. The more users interact with a particular website, the more valuable it appears to Google, as it demonstrates user interest. We have compiled a list of factors related to user interaction that Google takes into account when ranking websites. 

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Topics: user experience, SEO Factors, User Interaction and SEO

How Do Backlinks Affect Your Website’s Google Rank?

Posted by Catherine Hatch on Tue, Aug 21, 2018 @ 11:32 AM

Almost every aspect of your website has an effect on its SEO. One of the most important ranking factors to Google is your website’s authority in your industry and its reliability. In order to test these factors, Google surveys other websites and finds out which sites are linking to yours. We’ve broken down all the ways in which backlinks to your site can affect your website’s Google Rank.

 

Number of Linking Domains

The number of domains linking to your site is one of the most important ranking factors in Google’s algorithm. The more domains that link to your site, the more authoritative you appear to Google. Therefore, the more domains that link to your site, the higher your rank will be on Google for your target keywords.

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Topics: SEO Factors, Backlinks and SEO, Outbound Links

8 Site-Level Factors That Affect SEO

Posted by Catherine Hatch on Fri, Aug 17, 2018 @ 02:00 PM

To ensure the success of your website and a strong online presence, it’s important to develop a good SEO strategy. When most people think about SEO, they think about matching their content to keyword searches. However, your site’s SEO is actually affected by a number of factors and essentially every aspect of your website plays a role. We’ve compiled a list of the site-level factors that can affect your site’s SEO. It’s important to take these factors into account when designing or redesigning your website and making important decisions about your site’s navigation.

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Topics: SEO, Search Engine Optimization, SEO Factors

How Does Your Website’s Domain Affect its SEO?

Posted by Catherine Hatch on Tue, Aug 14, 2018 @ 10:30 AM

Every aspect of your website has an impact on its SEO. Google scans your entire website to determine its ranking, including every page, every piece of content, your images, footnotes, and even your domain. Although your domain is no longer as important of a factor for SEO as it once was, it will still impact your Google ranking. We’ve compiled a list of the ways in which your website’s domain can impact its SEO. Read below to learn more.

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Topics: SEO, Website Domains, SEO Factors

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