An online business requires search engine optimization to generate more leads and increase sales. However, there are several components needed to thoroughly optimize your website and some of these components are often overlooked or misunderstood. Title tags are one of those elements that are important for high search engine rankings but are often not used to their full potential. Before we take a look at the infographic below that describes the best way to use title tags, it's important you know what they are. Title tags define the title of a document and is displayed in the top bar of internet browsers. This is important so search engines such as Google can understand each page individually and know what the main keywords will be throughout the content. Now that you have a brief definition, take a look at the infographic, created by mysiteauditor,  to better understand how to enhance your title tag optimization. 

ImageWorks | Search Engine Optimization

ImageWorks can provide a level of permission based inbound marketing that will turn your site into a lead generation tool. With continued nurturing programs, you become a trusted source, and prospects convert to customers. Qualified visitors are attracted to your website and then led through a sales process that engages, qualifies, and turns visitors into actual leads that can be nurtured until they become clients. All of our SEO efforts are designed to attract new visitors to your website and build branding, while improving your marketing messages, building trust, and converting leads to customers for deeper penetration in your sales funnel.