As a thriving small business, it is vital to have digital marketing strategies that generate online traffic to your products and website.
If you have just created a small business you might be asking, “What are the Best Digital Marketing Strategies for Small Businesses?”. Here are some of the best ways to boost your digital marketing as a small business.
What are the Best Digital Marketing Strategies for Small Businesses?
Topics: Social Media Marketing, SEO, digital marketing, Paid Search, Digital Marketing for Small Businesses
Social media marketing and advertising have been vital tools for businesses of all kinds to increase brand awareness, improve customer loyalty, as well as stimulate sales. There are many ways to go about creating content for social media, but one of the most important aspects of any social media platform is visual content. For businesses, visual components of your content is important in order for your followers to make a connection between an image and your brand. In order to ensure the imaging of your content is scaled correctly, follow this guide to various optimal social media ad sizes.
Topics: Social Media Marketing, Social Media Content, Facebook Facts, Facebook Tips
What are the Top Social Media Marketing Trends for 2020?
Social media has been the forefront of digital marketing for some time now, continuously evolving to improve consumer experiences. And while there’s users who don’t necessarily log in with the intent to buy a product or service advertised on these various platforms, social media has become a more interactive way of creating that opportunity.
Topics: Social Media Marketing, Social Media for Business, Social Media Content, Digital Marketing 2020
9 Tips to Improve Your Company LinkedIn Page UPDATED January 2020
LinkedIn is one of the most important social networks for businesses. Because it is a professional network, LinkedIn is a great way to target professionals and other businesses while promoting your company in a business-centric space. In order to yield results from LinkedIn, it’s important that you use best practices to make sure your company page is fully optimized. Here are some tips to improve your company’s LinkedIn page.
Topics: Social Media Marketing, LinkedIn, Business Social Media
The Ultimate Guide for Growing Your Business Online
Nowadays, there are a plethora of different ways to grow your business online. Some options, such as paid search or social media advertising, require an investment but produce faster results. Other strategies, such as search engine optimization, can be done for next to nothing but could take longer to show significant results. Although it may seem easier to focus on one marketing tactic at a time, the most effective campaigns actually utilize a combination of different marketing approaches at the same time. By using multiple digital marketing tactics in tandem, you can increase brand awareness, drive more traffic to your website, and convert more leads into sales all from the comfort of your home. Here are some of the best ways to grow your business online so you can figure out what combination is best for your company.
Topics: Social Media Marketing, SEO, website redesign, Paid Search Marketing, SEM
3 Types of Digital Marketing to Generate More Leads [Infographic]
Generating a healthy amount of leads can be a difficult task no matter what industry you work in. However, with the help of digital marketing, you can turn your website into a lead generation machine! Digital marketing takes advantage of online channels such as social media and search engines to drive more potential customers to your company website. Although there are a number of different effective marketing strategies, here are three of the best kinds of digital marketing for generating more leads...
Topics: Social Media Marketing, SEO, Search Engine Optimization, digital marketing, Search Engine Marketing, SEO Basics, Paid Search, Digital Marketing Tips, Digital Marketing 2020, Paid Search Marketing
No matter what size or what industry, every business needs to maintain a healthy sales funnel by gathering leads. Although many traditional companies may be accustomed to generating leads the old-fashioned way, there is a multitude of different ways to generate leads online. Here are some simple ways to increase the number of leads you are generating online.
Topics: Lead Generation, Social Media Marketing, CT Web Design Company, online lead generation techniques, landing pages best practices, converts leads into customers, landing pages, Digital Marketing Agency, online leads, generate leads online
6 Digital Marketing Events to Attend Before 2019 Ends
The most productive days you will ever have out of the office will be at digital marketing conferences. These events are great opportunities to learn new skills, gain more marketing knowhow, and make valuable connections. In the coming months, a plethora of digital marketing conferences are being held across the United States. With so many great digital marketing events to choose from, it can be difficult to narrow down which ones you should attend. Here are our top six digital marketing conferences to catch before the end of 2019.
Topics: Social Media Marketing, marketing, Web Marketing, Digital Marketing Trends, 2019 Digital Marketing, Digital Marketing Events, marketing conferences
Social Media is a rapidly evolving field that is constantly adapting to provide consumers with the best experience possible through new platforms, tools, and apps. As the industry continues to develop, new opportunities are appearing for savvy marketers who have been carefully watching trends. Paying attention to how social media changes is the best way to capitalize on these trends and increase your social media reach.
Topics: Social Media Marketing, social networking, Business Social Media, Managing Social Media, Social Media Content
Should I Automate My Business’s Social Media?
As technology becomes more advanced and AI rises in popularity, many businesses are looking for ways to automate various business processes. Social media is an essential part of a successful online marketing strategy, so, naturally, many businesses wonder if they can find a way to automate it. Is social media automation successful? Do the advantages outweigh the disadvantages? We’ve broken it down in the post below.
Topics: Social Media Marketing, Social Media Automation, Social Media for Business