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Understanding the Potential TikTok Ban: Implications and Perspectives

Posted by Sarah Gamache on Mon, May 27, 2024 @ 02:18 PM

The ongoing debate surrounding the potential ban of TikTok in various countries has sparked widespread concern and speculation among users, creators, and policymakers alike. As governments grapple with issues of data privacy, national security, and geopolitical tensions, the future of the popular social media platform hangs in the balance. In this blog post, we'll explore the implications and perspectives surrounding the potential TikTok ban.

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Topics: Social Media Marketing

How Social Media Influences Restaurant Sales

Posted by Sarah Gamache on Mon, Mar 11, 2024 @ 09:00 AM

Mhmm, that plate looks delicious!

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Topics: Social Media Marketing, Digital Marketing for Restaurants

Why You Need TikTok Shop for Your E-Commerce Business

Posted by Sarah Gamache on Mon, Feb 26, 2024 @ 09:00 AM

Is it too late to open a TikTok shop for your e-commerce business?

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Topics: Social Media Marketing, tiktok

Tapping into Trends: Maximizing Impact with Instagram Reels Marketing

Posted by Sarah Gamache on Mon, Jan 08, 2024 @ 11:09 AM

In the fast-paced world of social media, staying relevant means embracing dynamic trends. Instagram Reels, a short-form video feature, has emerged as a powerhouse for content creators and businesses seeking to captivate audiences. As we navigate the digital landscape in 2024, tapping into trends and leveraging Instagram Reels can be a game-changer for maximizing impact and fostering meaningful connections.

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Topics: Social Media Marketing

5 Essential Digital Marketing Strategies for Small Businesses

Posted by Sarah Gamache on Mon, Apr 17, 2023 @ 09:31 AM

Small businesses often face limited budgets when it comes to marketing their products or services. However, digital marketing has opened up a world of opportunities for small businesses to reach their target audience without breaking the bank. Here are five essential digital marketing strategies that small businesses should consider:

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Topics: Social Media Marketing, SEO, digital marketing

8 Ways to Leverage Your Sales with Digital Marketing

Posted by Sarah Gamache on Tue, Aug 09, 2022 @ 12:38 PM

Are you looking for ways to increase you sales online? Here’s 8 ways to leverage your sales with digital marketing.

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Topics: Social Media Marketing, Digital Marketing Tips

Why You Should Keep Marketing in an Economic Downturn

Posted by Sarah Gamache on Tue, Jul 26, 2022 @ 10:10 AM

As the economy sees downside, you may be tempted to cut back on your marketing budget to help with cost savings.Depositphotos_10766416_L Although this might seem like a feasible option, cutting back on marketing during a downturn can actually yield more negative effects for your brand than positive ones. Here’s why you should keep marketing in an economic downturn.

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Topics: Social Media Marketing, Content Writing, Digital Marketing for Small Businesses

What are the Best Digital Marketing Strategies for Small Businesses?

Posted by Sarah Gamache on Tue, Apr 19, 2022 @ 03:50 PM

As a thriving small business, it is vital to have digital marketing strategies that generate online traffic to your products and website.

If you have just created a small business you might be asking, “What are the Best Digital Marketing Strategies for Small Businesses?”. Here are some of the best ways to boost your digital marketing as a small business.

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Topics: Social Media Marketing, SEO, digital marketing, Paid Search, Digital Marketing for Small Businesses

2020 Guide to Optimal Social Media Ad Sizes

Posted by Liza Cormier on Fri, Apr 24, 2020 @ 08:30 AM

Social media marketing and advertising have been vital tools for businesses of all kinds to increase brand awareness, improve customer loyalty, as well as stimulate sales. There are many ways to go about creating content for social media, but one of the most important aspects of any social media platform is visual content. For businesses, visual components of your content is important in order for your followers to make a connection between an image and your brand. In order to ensure the imaging of your content is scaled correctly, follow this guide to various optimal social media ad sizes. 

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Topics: Social Media Marketing, Social Media Content, Facebook Facts, Facebook Tips

What are the Top Social Media Marketing Trends for 2020?

Posted by Liza Cormier on Tue, Feb 18, 2020 @ 11:00 AM

Social media has been the forefront of digital marketing for some time now, continuously evolving to improve consumer experiences. And while there’s users who don’t necessarily log in with the intent to buy a product or service advertised on these various platforms, social media has become a more interactive way of creating that opportunity.

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Topics: Social Media Marketing, Social Media for Business, Social Media Content, Digital Marketing 2020

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