Videos have been one of the most popular types of content on social media for the past few years. According to a 2018 HubSpot study, 54% of consumers wanted to see more video content from a brand or business they support. Clearly the demand for video content is still on the rise.
So just what kind of video content should you be producing? There are so many different types of video formats that it can be difficult deciding which is the best for your company to utilize. That's why we at Imageworks LLC compiled the most successful kinds of video content into a comprehensive list for digital marketers.