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Sarah Gamache

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How Can Creating Content Grow Your Business?

Posted by Sarah Gamache on Sat, May 21, 2022 @ 11:30 AM

When you think of content creators, you might think of TikTok stars and Instagram influencers. Did you know that content creation can be applied to your business to drive traffic? Content marketing is a way for you to organically reach your target audience and generate more website visitors. Here’s how creating content can grow your business.

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Topics: online marketing, content marketing, Content creation

Best Ways to Increase Your Conversion Rate

Posted by Sarah Gamache on Mon, May 16, 2022 @ 01:00 PM

 

Looking for the best ways to increase your conversion rate?  From the various ways to increase your conversation rate, here are 7 of the best ways to turn your website’s traffic into returning customers. 

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Topics: mobile website optimization, Inbound Marketing, digital marketing, Boost Conversion Rates

Everything You Need to Know About Google Analytics 4

Posted by Sarah Gamache on Fri, May 06, 2022 @ 02:00 PM

As you might have already heard, Google has created Google Analytics 4 to replace Universal Analytics, which is their current data analytic system. All standard Universal Analytic properties will stop processing new hits on July 1, 2023, and 360 Universal Analytics properties will stop processing new hits on October 1, 2023. You probably have many questions of what to expect in your digital marketing experience in the future, so here’s everything you need to know about Google Analytics 4.

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Topics: digital marketing, Search Engine Marketing, Google Analytics

Why You Need SEO for Your Small Business

Posted by Sarah Gamache on Mon, Apr 25, 2022 @ 02:00 PM

 

When you think of digital marketing, you might think of email blasts, social media posts, and text reminders. Did you know there is actually much more to digital marketing than just creating an ad and sending it to your target audience? Search engine optimization (SEO) is now a necessary tool for any small business's digital marketing strategy. If you want customers to find your business online before they find others, then you need SEO as a main component in your strategy. Here are the top reasons why you need SEO for your small business. 

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Topics: SEO, Search Engine Marketing, Digital Marketing for Small Businesses

What Are the Most Common Social Media Mistakes for Small Businesses?

Posted by Sarah Gamache on Wed, Apr 20, 2022 @ 11:15 AM

Being on top of your social media is essential for any small business. Although social media is necessary in your strategy, some small businesses still struggle to find their niche online. What are some of the most common social media mistakes for small businesses? Continue reading to avoid these costly mistakes.

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Topics: Social Media for Small Businesses, Social Media Mistakes

What are the Best Digital Marketing Strategies for Small Businesses?

Posted by Sarah Gamache on Tue, Apr 19, 2022 @ 03:50 PM

As a thriving small business, it is vital to have digital marketing strategies that generate online traffic to your products and website.

If you have just created a small business you might be asking, “What are the Best Digital Marketing Strategies for Small Businesses?”. Here are some of the best ways to boost your digital marketing as a small business.

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Topics: Social Media Marketing, SEO, digital marketing, Paid Search, Digital Marketing for Small Businesses

Why Your Growing Business Needs a CRM

Posted by Sarah Gamache on Fri, Apr 01, 2022 @ 11:16 AM

CRM, or customer relationship management, is a necessary tool in any growing business. On average, businesses who use a CRM see an 29% increase in sales (Hubspot). If you love organization and accessibility, then a CRM is for you. 

You’re probably thinking, “How can a CRM benefit my business?”. The simple answer is; if you are not using a CRM, your competitor is. 91% of businesses with 10 or more employees have CRM software implemented. 

Continue to read to learn why so many businesses see the value of implementing CRM software within their strategy. 

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Topics: CRM Sales Tool, CRM Software

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