Bounce rate is one of those metrics that SEO people discuss in great detail. People frequently talk about absolutes in terms of how to reduce your bounce rates, but there are no absolutes. Bounce rates need to be studied subjectively: each site contains unique goals, objectives, and methods to achieve these goals. Certainly, there are some general best practices.

This blog includes an infographic by KISSmetrics, which attempts to demystify bounce rate.

ImageWorks, LLC

If you partner with a company like Image Works LLC that specializes in both responsive web design and inbound marketing, you can merge your design and marketing goals together to create an appealing website that effectively draws in website traffic, converts leads into customers, and makes it easy for users to find what they are looking for and communicate with your company.