While a failed web project can leave you feeling hopeless, there are changes you can make to get on the right track. While you may need to adjust your SEO or marketing strategy, it's essential that you consider adjusting your site's design, an often neglected component that drives online success. Website design mistakes can certainly sabotage your marketing efforts, so to avoid this, we've covered a few common web design mistakes and how to avoid them. Ready to get started?
Online reputation can be difficult to manage. Today, with so many consumers posting, reading, and sharing online reviews of local businesses, it is critical for every business owner to actively manage and monitor online reviews, which are a major factor in shaping reputation. So what should you do when you get a bad online review? How should you respond when your reputation is on the line? Here are some tips to help you handle the situation.
Besides supplying convenience, websites establish company credibility and brand trust. With the explosive growth of online marketing and digital content consumption, it has become crucial for companies to go beyond a functioning website, to have an effective eye-popping masterpiece.
Some businesses may require unique functionality for their website. It may be to support a product or service, generate sales leads, provide information for investors, media or press, and increase brand awareness and more. A good web development firm will be able to guide you on specific measures that can be implemented within the design to help achieve those goals. This post covers a few common reasons why businesses decide to redesign or upgrade their website.
What's the most challenging aspect of leveraging digital marketing strategies for your business? The constant changes. Unlike other sectors, digital marketers are subject to unexpected updates and industry shifts-- at any time. Worst of all, if you're not quick enough to adapt, your business and livelihood could be at risk-- it's essential that you remain vigilant.
And, it's not just Google that online marketers need to worry about, but also the latest gadget innovations.
Continue reading to learn common SEO mistakes that could lead to low page ranking. Avoiding these common mistakes will open up more opportunities for natural SEO growth.
Finally, it's done! After weeks (maybe even months) of frustration and friendly bickering with a designer, you're ready to launch your company's crowning jewel, a stunning new website.
After all the sweat, tears, and countless cups of coffee, it may be difficult to know where to turn next after your website launches; however, doing nothing is the best way to spit upon all the hours of hard work that went into developing the site.
We want your website and business to succeed, and we understand the desire to want everyone to view your big accomplishment. If you're wondering, "what should I do after my website launches?", fear not.
This post discusses five crucial tasks to complete after you've launched your new website.
Fresh content is at the heart of your inbound marketing and SEO efforts. Posting new, fresh, and engaging content helps users to find you, spreads the word about your brand, and can get people interested in what you have to say and offer. Now imagine being expected to crank out new content day after day and month after month with no sign of respite!
Even for gifted writers, that sounds quite daunting. What's a writer to do? The answer is simple: repurpose your best blog material and turn it into fresh, new material that can bring in more traffic and higher conversion rates. This tactic only works if you do it well, so take heed. This blog offers five quick tips to help struggling content creators to refresh or repurpose old blog content.
Crafting interesting post titles is one sure-fire way to grab a reader's attention and attract followers and visits. So, here's a few tips to keep in mind as you write your next set of blog title ideas for an upcoming campaign.
Legions of people from all walks of life are spending more time on social media, as the line between the news feed and daily life becomes increasingly blurred. This is good news for businesses with hopes of improving engagement with potential customers. After all, increasing social media engagement directly improves the chances of your content showing up in people’s news feeds. So, how exactly does one work to increase Facebook engagement without sounding like a desperate car salesman trying to meet quota? Let’s start by ensuring that you’re not doing anything the could jeopardize your engagement; unfortunately, there are many mistakes that could do just that.
This post provides a brief overview of five common but damaging social media mistakes that inevitably hurt engagement.