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How Does An Inbound Marketing Funnel Work?

Posted by Brandon Choquette on Wed, Feb 25, 2015 @ 02:30 PM

These days, customers have more control over the information they consume, which elevates the importance of inbound marketing techniques, as they help businesses to reach their prospects in a targeted and relevant manner.

You may wonder how a funnel works with inbound marketing campaigns. Some people scoff at the idea of a funnel, instead thinking back to their college days. Well, an inbound marketing funnel has nothing to do with alcohol; instead, the funnel encapsulates the journey of an individual from their first contact on your site until they become a sale.

In this blog post we include an infographic by First 10 and Smart Insights, which details inbound marketing’s role through every step of the funnel.

inbound marketing funnel resized 600

CT Inbound Marketing

When it comes to attracting, converting, analyzing, and integrating, there is nothing that is out of the reach of our capabilities. As a leading CT Inbound Marketing firm, ImageWorks LLC uses state of the art techniques and is focused on the success of your business. We work with you to improve your current marketing plan, overcome your challenges, achieve your goals, and meet deadlines. By creating content specifically designed to appeal to your dream customers, inbound attracts qualified prospects to your business and keeps them coming back for more.

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Topics: content, CT Inbound Marketing, Inbound Marketing, inbound marketing funnel, qualified prospects

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