Your website is arguably one of the most important marketing tools your business has. Because so many people shop and conduct research about their purchases online, it’s imperative to have a quality website that represents your business well. A quality modern-looking website will represent your business as a leader in your industry and someone who stays on top of the current trends. For this reason, it’s essential to work with a good web design company that can create your ideal website with both your needs and the latest web design trends in mind. We’ve compiled a list of tips to help you find the right web design company to build or redesign your business’s website. 

Check Out Their Portfolio

When choosing a web design company, one of the most important steps to take is to view their portfolio. The company you choose should be able to produce an extensive portfolio with multiple successful projects. Not only will a portfolio help verify the abilities and reputation of the web design company, but it will also give you a sense of the styles and applications the company has created for previous clients. If you like the look of most of the websites in the portfolio, there’s a good chance that the company will be able to create a website you’re happy with.

Meet the Designers

When considering a web design company, it’s a good idea to have a sit down with the people who will be designing the site. It’s important to know the people you’ll be working with and to verify that the company does not outsource your work. You will also be able to get a sense of whether the designers will be responsive to your ideas and requests and if you will work well together. Meeting the designers who will be responsible for your website can help you get a sense of the process of building your site and give you confidence in the people you’re trusting with your website.

Ask About Their Process

When choosing a web design company, you should potential companies about their design process. It’s important to know how quickly they will respond to your requests and questions and how often you’ll have contact with them. Do they conduct one meeting and do the rest over the phone? Is the entire process email? Do they ask for weekly in-person meetings? In addition to verifying that the meeting process will work for you, you should find out how long everything will take. How quickly does it take to make changes? How long should the entire project take? Finding out this information will help you choose a web design company that can meet your expectations.

Inquire About Pricing

Although it shouldn’t be the first question you ask, it’s important to know the costs of building a website when selecting a web design. You should choose a company that has reasonable pricing, but does not have costs so low that they are too good to be true. Find out what they charge for and which costs are included. Will the company charge you every time they make a change? Will they charge you additional fees to start your website from scratch? Knowing these costs will help you avoid surprises later and make sure you’re getting the best deal. You should also find out when your payment is due. Many web design companies will charge half the price up front, and ask for the other half when the project is complete. However, others might require the entire cost of front. Knowing these expectations will help you make an informed decision about the right web design company for you.

Ask for References

In addition to looking at a portfolio for a potential web design partner, you should also ask for references. While a portfolio will give you a good sense of the company’s final product, references will help give you insight into the process. If a company has a beautiful portfolio but cannot produce references, there is a chance that they are a difficult company to work with, despite their positive results. It’s important to hire a web design company that can produce a great website and make the process easy for you, so consider asking for references before choosing a company.

Ask If They Offer Training for Clients

Once your website is finished, you’ll want to be able to navigate the editing tools and be able to make small changes yourself. For this reason, it’s important to choose a web design company that ensures you’re capable of making small changes. A quality web design company will offer training on navigating the tools of your website and will be happy to answer any questions you have. Without proper training, you might have to call your web design company to make even a small change, which will be a huge hassle for everyone involved. To avoid this issue, make sure your potential web design partner offers training on navigating your new website.

ImageWorks, LLC | CT Web Design

Our custom CT web design solutions are built around your individual needs, and focused on your specific messaging, functionality, and inbound lead generation needs in mind. Our state of the art knowledge and continuous research and development efforts always take advantage of the newest technologies, insuring your project will be cross platform compatible, mobile ready, and easy to use. 

Over 20 years and a thousand projects, we have continually improved our process for understanding your business, defining your goals, performing a competitive analysis, translating your message to a compelling website, and integrating calls to action. This one-of-a-kind approach and unparalleled level of experience leads to the creation of new business and measurable marketing results.