The Deep End web design company created this useful infographic, which you can use to inform your 2016 strategy. Continue reading to learn more about why web design aspects like Sticky CTAs work to improve your lead generation efforts.It's hard to determine which trends are rooted in serious potential for helping your business convert site users into leads. Fortunately, we have help. After searching through the most popular trends and identifying the trends that have been proven to aid conversion rates,
There are several factors that should be considered when budgeting for a website redesign. However, the process is important to ensure the your site is up to date and growing with your consumers. Redesign helps your brand develop and expand opportunistic capabilities as the market and technology grows. The cost of the redesign depends on the factors you are looking for your website and a professional agency will work with you to make sure you are getting quality service and the right material needed to help your business turn prospects into customers. The article below will describe some of the major factors that will influence the cost of website redesign.
Topics: CT web design
You have a website containing all of your information and creative images but somehow you are not getting positive responses when attempting to generate more traffic and increase sales. Why are people leaving your site without purchasing or poking around? The answer may be as simple as needing a new design for your website. An outdated website can drive potential new customers away because if your website is outdated, the searcher may think your company is too. So, specifically, what are the benefits of redesigning a website?
Topics: CT web design
Besides presenting convenient information, websites establish company credibility and grow trust towards your brand identity. Without a website your company would not seem very reliable. With the explosive growth of online activity, it has become crucial for your company to not only have a functioning website, but to have a useful, visually-pleasing masterpiece!
Using a content management system (CMS) to power your website could be one of the greatest investments your business makes. Your website is one of your main tools for communicating with your customers and you need to make sure they love it and can intuitively follow the design and navigation. However, that does not mean that you need to get bogged down with technical details. A content management system combines publishing power with simplicity so that you still have time to concentrate on improving your business. Here are five key benefits of using a CMS to run your business website.
In the early days of the Internet, online marketing was basically nonexistent, and websites were essentially brochures, with simple contact forms.
There is a distinct difference between amateur websites and the work of a professional development team. If you don't see the value in hiring a firm, then you can stop reading now-- GoDaddy is the place for you. Essentially, there are two types of website builders and customers: there are those who need and produce commodity websites and those who need the website to produce actual leads, a return on the investment, and a relationship with someone who can get them down the road.
How Much Does a Website cost? - Good Question. Below, the owner of a CT Web design company answers the question asked most often:
So first, let's set up some ground rules. To start with, there are really two types of Website builders and customers. There are those who need and produce 1) commodity Websites, and those who need 2) the Website to produce actual leads, a return on the investment, and a relationship with someone who can get them down the road. There is a distinct difference between amateur websites built by "Fred in the Shed", and the work of a professional development team. If you don't see the value in hiring a firm, then you can stop now. GoDaddy is the place for you.
There’s a relationship between a Web Designer and a client that develops whereby each of the parties learns what is important to each other, what the specific goals of the project are, and what are the realistic expectations once the site launches. How will the site be marketed? What can you expect in terms of market penetration? Who is handling the ongoing blogging and social media? What does success look like?
If you are looking for a commodity Website from a design template, or a quick do it yourself scenario, then you can expect to pay under a thousand dollars, and you should be pretty happy. There's not a lot to it, and if you don't need ongoing support or help, soemthing like this might be right for you. For everyone else, you are probably still wondering How Much Does a Website Cost?
There are a lot of variables here. Who is hosting the site? Who is writing the content? etc., etc.,. Let's table these for a while and focus on just the site development.
The beginner Website. Somewhere between $1,200.00 and $2,500.00
Although you can spend more or less, I don't recommend it. First, there is a definite correlation between the quality of work and a decreasing price. Anyone who charges more may have there own best interest at heart. What can you expect from a beginner Website? Typically, 5 to 7 pages; a brochure site with limited functionality where prospects and customers can review your products and services. These days, most web developers will install Google Analytics at no charge and show you how to read them.
The Custom Website. Somewhere between $2,500.00 and $10,000.00
At this price point, you will end up with a Website that is custom-tailored to meet your marketing needs as well as landing pages, downloads, and client interactvity. Custom art design and mid-level functionality will be included. In additon, many of these sites include a CMS (Content Management System) that will allow you maintain your own content and messaging. Typically, at this price point, your developer will also include some basic Search Engine Optimization, and make sure that your Website shows up on different devices such as smartphones and tablets.
Custom Business Solutions. Somewhere between $10,000.00 and $100,000.00 +
These highly complex websites include custom functionality that you are not going to find out of the box. Web application development for custom solutions is daunting for most Web developers, so there are a limited number of companies that can perform well in this arena. Typically, to get started, there is a specifications phase that outlines how the system will work, and what it will look like. This way, everyone is on the same page before programming begins. If your developer shys away from or doesn't offer a specifications phase, run. These types of applications such as e-commerce, membership sites, client portals, and other custom applications can be complex, and require an extreme investment in research, development and implementation so the entire Website experince is seamless. A word of caution: MAKE SURE that your developer of choice can demostrate success with similar projects. Otherwise, it may be time to look for another service provider.
And remember the things I told you we would table? Well here's a list that can add cost/time to your project.
The Client - Sorry, but it's time to look in the mirror. Are you picky? Disorganized? Need constant reassurance? Slow to pay? A good Web developer knows how to spot these traits, and will build something into the cost of the project to protect themselves.
Technical Details - Who is hosting the site and email? Is it some 3rd party hosting company with tech support in a non english speaking country? Is the developer goign to wait on hold for hours? Who is going to pay for the developers time?
Marketing - How much help will you need? Do you need Search Engine Optimization? One time? Ongoing? What about landing pages, offers, video, and full inbound platforms such as Hubspot or Optify?
Although there are a lot of unkowns with each specifc project, and everyones goals are slightly different, working with a firm that can help strategize and then implement exactly what you need. This goes a long way to ensuring success for your Web design project.
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