ImageWorksBlog

LinkedIn is a very useful and informative social media network. Unlike any other social media, LinkedIn is a useful tool that is used by professionals to connect with colleagues, fellow business owners, and friends. But LinkedIn also features links to education, jobs, and shared interests that can really help professional expand their knowledge and network. But like other social networks it is difficult to get noticed within the slew of people that have a LinkedIn. There are a few tactics you can use that are simple but  have a great impact.

If you are an online marketer you should have one or all of these platforms for your company depending on your industry. Facebook, Twitter and LinkedIn are the most popular platforms to market your business on. They are the most effective for growing your reach and staying connected with your customers.

One of the first questions we frequently receive before implementing inbound marketing for a new client is "How long do we wait before we can expect results?" It's a reasonable question, considering the investment; however, unlike newspaper ads or pay per click (outbound marketing), you will be using tactics that earn trust and interest from prospects. Unfortunately, it isn't easy to pique interest and earn the trust of your prospects.

Social media is a popular and effective tool for businesses trying to reach their audience. It helps companies stay connected to their customers on different platforms. If you are a company that has a social media presence it is important that you know how to manage your social media pages.

Social media is amazing! It is especially great and quite useful if you are a business that successfully manages their social media pages. Social media can be used as a tool to connect with your customers through posts, pictures, and comments.

If you're a saavy evolving marketing guru, you understand how important YouTube is to growing your company. Video-based marketing has become such a commodity that it's now on an even playing field for everyone and even small companies can compete with the big dogs. However, you still have to obtain a bottom line and you want to show that a YouTube channel is worth the investment by showing real results. YouTube makes our job easy by offering a large range of reporting and analytics for each channel. Their Analytics suite is one of the best out there, but it can be a bit challenging for newcomers. Here's a few tips to help you enhance your visibility and grow your social media marketing business campaign using YouTube.

So you are considering beginning an inbound marketing campaign- quite the big decision! Please make sure that you have an actionable plan, as change is often met with skepticism and resistance from bosses. To help you begin your transition towards inbound methodology, we have outlined four steps to get you started.

Patience Is Essential

We know...it can be really difficult to stay patient. If you want to run a successful inbound campaign, you need to understand the importance of patience and in due time, you will be rewarded. Realize this: when you start inbound, results are not immediate. You are educating readers, and transitioning all the work you previously completed and working towards a better future. It's a massive change, but it's for the better, so it is best to embrace it. We like to tell people that it takes about 3 months of blog writing to see a significant increase in website traffic.  Continue that effort for 6 months and website traffic grows faster.  Past 6 months, as you steadily add helpful content to your website, visits from search engines increase because of the volume of content.