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A bounce rate is the percentage of your customers that leave your website after visiting only one page. The bounce rate can be interpreted in two ways, that the wrong customers are visiting your website or the customers you are targeting are quickly finding the information they seek. But if your bounce rate is high and you are not receiving a lot of leads then here are five tips that can lower your websites bounce rate.

Besides providing a convenient location for all the information surrounding your business, websites can establish company credibility and foster brand trust. With the explosive growth of online practices, it has become crucial for your company to not only expand beyond a simple brochure site, but to present an effective eye-popping masterpiece! Every business has different goals and approaches for what they want their website to accomplish. Business sites are often designed to support a product or service, generate sales leads, provide information for customers, media or press, and increase brand awareness. So, If your site does not achieve any of these goals, it may be time to look into a website redesign. We have included 5 other warning signs that may indicate it is time for a website upgrade:

SEO is a science that requires consistent research and practice. Since technology is changing everyday it is important to keep up with new trends and keywords. By using SEO tips and trying to make your website as complete as possible you can gain a lot of customers and attention.

At this very moment, videos are an incredibly valuable marketing tool, as they can drive engagement and generate even more purchasing activity from your customers. In fact, in terms of engagement, videos are like an image on steroids. Not only do videos provide a surge of energy to your site’s traffic, but posting videos on YouTube and your website can help to improve your SEO as well.  We understand that there is a barrier to creating videos, as video production can be quite difficult; however, with the advent of smartphone video, it isn't that difficult for your business to create a quality video at a low cost. 

Inbound marketing and traditional methods of marketing differ in many ways. Inbound marketing is the new method of marketing that captures that interest and attention of your viewers. Traditional methods of marketing tend to push products and services onto their customers. The public has becom conditioned to traditional marketing methods, so by introducing a new method to reach potential customers you can reviece a better response.

A successful online marketing strategy requires more than just writing blogs; believe me. If you are just beginning with your site's marketing strategy, one of the first things you will need to do is launch your blog and start writing. Once you have established a strong blog presence, try to create new types of content and you will likely see a big difference, leading to fresh traffic, targeted visitors and higher conversion rates. However, this doesn't offer you much insight as to which type of posts performs best on various social media outlets. Inbound marketers and site owners need to know what type of content to post for different audience, so we have provided a quick post on the types of content that generally get the best results on social media. .

Getting traffic to your website is a formulated process, without knowing what increases traffic on a website can greatly affect your business. There are a few tricks that can help your website get noticed and increase traffic.

Keyword optimization is an art that is easy to learn but takes practice and skill to master. By mastering this art you can attract new customers to your website with just a few strategically placed words. But you may ask, “ Where are the best places to keyword optimize? ”