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ImageWorksBlog

Blogging Basics: Out of the Box Blog Titles

Posted by ImageWorks Intern on Fri, Jun 20, 2014 @ 10:43 AM

You just published a new post on your blog?  That's great.  Did you read a bunch of blogging tips before you wrote it?  I bet your content is perfectly organized and well-written.  And good thing you used tons of keywords throughout your content for search engine optimization.  That's the key to steadily increasing your blog traffic.  Like a gazillion people will immediately worship you and your inspiring posts!

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Topics: blog titles, blog tips, Inbound Marketing, Blog Posts, blogging tips

Landing Pages Best Practices: Why People Won't Fill Out Your Form

Posted by Brandon Choquette on Wed, Jun 18, 2014 @ 11:37 AM

Landing pages are widely used to launch webinars, products, and other various offers to persuade visitors to give you some of their contact information. And as we all know, once you have a visitors email address you can communicate with them on a much more personal level, which helps to establish relationships and also encourage them to do what you wish them to do.With landing pages, your prospect has initiated some sort of relationship with you. Your landing page acknowledges this and provides additional information – benefits/features – and a clear path to the next step.

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Topics: Lead Generation, Inbound Marketing, landing pages best practices

Blogging Tips Checklist: 5 Proofreading Tips You Cannot Forget

Posted by Jeffrey Cohen on Wed, Jun 11, 2014 @ 03:42 PM

Proofreading is essential before anything representing your brand is seen in print. And we’re not just talking typos – the online world has given us plenty more things to think about before we publish. Running spell-check or relying on your designer is not always going to do the trick. But by following this simple check-list, you should achieve your desired end-result.

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Topics: blog writing ct, CT Inbound Marketing, Content Writing, blogging tips

Which Social Media Marketing Platform Should You Use?

Posted by ImageWorks Intern on Fri, Jun 06, 2014 @ 08:49 AM

Q: Which social networking platform should you use in your social media marketing campaign?

A: All of them!

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Topics: Social Media Marketing, Twitter, facebook marketing strategy, pinterest marketing, Pinterest, Facebook, LinkedIn, social networking, hashtags, Instagram

CT Web Design: How Much Does a Website Cost?

Posted by Jeffrey Cohen on Wed, Jun 04, 2014 @ 12:28 PM

There is a distinct difference between amateur websites and the work of a professional development team. If you don't see the value in hiring a firm, then you can stop reading now-- GoDaddy is the place for you. Essentially, there are two types of website builders and customers: there are those who need and produce commodity websites and those who need the website to produce actual leads, a return on the investment, and a relationship with someone who can get them down the road.

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Topics: web design, website development, CT Inbound Marketing, CT web design

What Makes an Effective Inbound Marketing Brain?

Posted by Kristina Chester on Fri, May 30, 2014 @ 03:35 PM

On a daily basis, marketers use their brains to analyze all sorts of data, create content, engage prospects, and more. But, what really makes the perfect marketing mind tick? Because marketers are continuously publishing content, designing offers, and nurturing leads, to be a successful online marketer, you have to identify and analyze ways to maximize your campaign quickly.

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Topics: Inbound Marketing, inbound marketer

How to Use Video for Marketing

Posted by Jeffrey Cohen on Fri, May 23, 2014 @ 02:28 PM
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Topics: Video Marketing, Video Production, How to Use Video for Marketing

CT Video Production: Choosing the Right Visual Style

Posted by ImageWorks Intern on Wed, May 21, 2014 @ 02:00 PM

If a picture says a thousand words, then how many words can a video say? Five thousand? Ten thousand? No! A mere one minute video is equivalent to a staggering 1.8 million words. Video marketing thus serves not only as a source of entertainment, but also as a potent form of advertising. A one minute video, however, can become speechless without a sense of compatibility between its topic and its visual style. Essentially, choosing the best visual style for a video marketing campaign can optimize those 1.8 million words. Exploring the past work of a particular CT video production company is an easy way to determine whether or not the company's unique visual style will compliment the content of the marketing campaign. Here is a list of three popular visual styles seen in video marketing campaigns.

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Topics: business marketing video, CT Video Production, Video Production Company

5 Basic Tips to Attract More Website Visitors

Posted by Jeffrey Cohen on Fri, May 16, 2014 @ 01:08 PM

Whether you're a new marketer or a veteran, you are aware that the first step in any successful inbound campaign is to attract strangers to visit your site. However, actually putting this into practice can be quite difficult. You're worried about a myriad of other things like getting bottom-line results or keeping up with the latest marketing trends, so it's easy to forget about that first step. The key to making it a priority in your marketing strategy is to believe that generating traffic is possible. Increasing website traffic and visitors doesn't have to be a gamble-- there are a few secure ways people do it. To make sure you are aware of these tips, we have broken down some of the most effective ways you can generate traffic to your website.

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Topics: SEO Firm, how to promote your blog, Search Engine Optimization, Copywriting Tips, Website success, CT Inbound Marketing, website traffic

5 Simple Steps for an Increased Twitter Presence

Posted by Kristina Chester on Wed, May 14, 2014 @ 12:32 PM

Many people enjoy twitter because it moves at a much faster pace when compared to Facebook. The site is a constant stream of information and advertising that, if taken advantage of, can help to propel your business to the next level. Many of you probably joined Twitter to market a business. While marketing may be your primary focus, Twitter also emphasizes an element of personal branding you shouldn't neglect have you optimized both your personal and business Twitter presence to enable people to learn more about you and your business? If you haven't, keep reading. Let's look at a few of the methods to increase your Twitter presence.

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Topics: Social Media Marketing, Twitter, Inbound Marketing, social networking, Web Content, Twitter tips

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